Custom Research & Animation Creation Services

Innovation Project "Hope" PPD Awareness - Market Research Media Example

Client Requirements

  • Innovate a new product or service.
  • Conduct market research to confirm findings
  • Build a campaign to verify research data is valid and approved
  • Create the product or service
  • Present product or service 

Product or Service

How may we solve the lack of awareness and the barriers to reach out to help with Postpartum Depression for Women who have gone through PPD, and are pregnant again?

Product

Certified training for spouse to recognize signs of PPD

Custom Survey Questions

  • First Name
  • Email
  • Age
  • How many children do you have?
  • Employment Status?
  • How long have you experienced postpartum?
  • How did you discover you were experiencing postpartum? Please walk us through that experiences…tell us a story if you would like?
  • What are the most common symptoms you experience?
  • Please tell us about the last time you experienced postpartum symptoms. (Where were you? What triggered those symptoms? How were you feeling?)
  • Where did you go to for help? Why did you go there for help? Who helped you find those resources?
  • What are the strategies you use to cope with postpartum?
  • What do you feel was the most beneficial source of help for you?
  • What was your worst experience with postpartum? Why?
  • What positive outcomes have you noticed due to experiencing postpartum?
  • For those who haven’t experienced postpartum personally or through a spouse, what would they find surprising about your experience?
  • What should we have asked you that we didn’t? Why is that important to you?
  • Looking back on your experiences, what have you learned about postpartum that you wish you would have known when your symptoms first started?
  • Would you be willing to discuss these insights and experiences further, if we have any questions? (If “yes”, please provide the best contact information to reach you) THANK YOU SO MUCH FOR PARTICIPATING IN THIS SURVEY!

Market Research Clients

  • 39 Responses
  • University Double Blinded Study of Post Partum with mothers with PPD

Research Findings

  • Lack of Social Interactions
  • Support Group Needing Training to Identify Signs

Base Media To Produce Video

  • Character named “Hope” for double meaning
  • Stock photo from Fotosearch.com was used and modified throughout final video 
  • Create an Adobe Premiere Video

Final Product Created

Animation by Jeff Brohamer